The Riviera dei Fiori:
A Region to Be Discovered

The beauty of this region is revealed through its unique views: the sea, the nature, and the medieval villages scattered along the coast and inland create a magical atmosphere, making the Riviera dei Fiori an ideal destination all year round.

An Extraordinary Journey Through Sea and Nature

The Riviera dei Fiori, along the Ligurian coast, is a jewel with enchanting beaches and medieval villages such as Taggia and Dolceacqua. Major tourist destinations like Cervo, Diano Marina, and Sanremo offer spectacular views and rich history. San Lorenzo al Mare and Arma di Taggia add cultural and gastronomic events. The Riviera dei Fiori is a perfect blend of history, culture, and natural beauty.

Inland of the Riviera dei Fiori

Nestled between the sea and the Ligurian Alps, the hinterland of the Riviera dei Fiori offers a captivating journey through historic valleys and medieval villages. From picturesque alleys to terraced landscapes of olive groves, every corner tells the rich history, culture, and nature of the region.

From the Impero Valley with olive groves and vineyards to the smile of the Arroscia Valley with sunny meadows and the majestic beech forest of Rezzo. Villages between Imperia and Taggia, such as Civezza and Pietrabruna, are enriched with Romanesque churches and watchtowers. Sanremo’s hinterland features gems like Bussana Vecchia and Ceriana, while the Crosia Valley and Nervia Valley offer charming villages and medieval castles. Ventimiglia’s hinterland, with the Roia Valley, offers enchanting panoramas and the opportunity to explore the Valley of Wonders with prehistoric rock engravings via the Wonder Railway.

The Sea

The stretch of coast celebrated in the poems of Eugenio Montale, located in the province of Imperia, is a visual experience that extends from Ventimiglia to Capo Mimosa in the municipality of Cervo. The Riviera dei Fiori, an inspiration for Montale, offers exceptional views both along the coast and inland, with crystal-clear sea and enchanting medieval villages. The coastline features beaches overlooking the Mediterranean, promontories, and villages steeped in history and culture, making the Riviera dei Fiori an ideal destination for year-round vacations. The magical atmosphere and picturesque charm of medieval villages blend with the timeless beauty of the sea, offering authentic experiences both in summer and winter. Montale’s poetry comes to life in this territory, where every day is an opportunity to explore the maritime magnificence and get lost in the charming alleys of medieval villages.

Festivals

The Sanremo Festival, established in 1951, is not just a music event but a cultural icon that has shaped the history of Italian music. Hosted at the Ariston Theater in Sanremo, the festival serves as a unique platform for emerging and established artists. In addition to the main music competition, the Festival features special sections for young talents and international guests, expanding the diversity of performances. The quality of lyrics and compositions is paramount, making the Sanremo Festival an experience that goes beyond competition, celebrating creativity and influencing Italian culture.

Sports and Gastronomic Activities

The Riviera dei Fiori serves as an open-air gym, offering a wide variety of sports opportunities thanks to its mild climate, diverse territory, and sunny days that characterise it all year round.

Sports

The Riviera dei Fiori, a charming stretch of coast in Liguria, offers a paradise for outdoor sports enthusiasts thanks to its mild climate and varied terrain. During the summer months, the sea becomes the stage for diving, surfing, sailing, and windsurfing, while adventure enthusiasts can challenge the rocky walls. Hiking enthusiasts enjoy winter and spring itineraries through breathtaking landscapes, while horse riding enthusiasts explore the Alta Via dei Monti Liguri. The extensive network of mountain bike trails offers opportunities for Cross Country and Freeride.

The Riviera dei Fiori not only attracts tourists but also establishes itself as a paradise for sports enthusiasts, with Sanremo recognized as the capital of Italian tennis. The Milan-Sanremo, a famous cycling race, completes the sports offer, becoming a prestigious and eagerly awaited event in the international cycling calendar.

Cycling Path

The Sanremo cycle path, extending for approximately 24 kilometers along the Riviera dei Fiori coast, offers a unique and scenic cycling experience. The route follows the old railway line, ensuring a flat and safe track, with illuminated tunnels and cycle-pedestrian bridges adding a touch of adventure. Connecting Sanremo to San Lorenzo al Mare, the cycle path allows cyclists to explore various coastal locations, offering easy access to services and attractions along the way. Among the recommended stops, the village of Bussana Vecchia and San Lorenzo al Mare contribute to making this cycling experience unforgettable.

Gastronomy

The gastronomy of the Riviera dei Fiori is distinguished by its respect for culinary traditions passed down through generations. Dishes like Piscialandrea and grandmother’s recipes, filled with vegetables and fresh fish from the gulf, testify to the passion and creativity of local cuisine. The famous green cakes, aromatic herbs, and wines from the hills, such as Vermentino and Ormeasco, complete the culinary experience. Extra virgin olive oil, a symbol of the region’s wealth, retains its central role in local gastronomic traditions.