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Frequently Asked Questions

Do you have questions about how our services work? Browse the FAQs below.

Who is the real estate agent?
A real estate agent is the professional who assists you in selling, buying, or renting a property, helping you manage every stage with greater confidence. Their role is to connect the parties, facilitate the negotiation, and oversee the process with competence, transparency, and care. In Italy, only those who meet specific legal requirements and are properly licensed with the Chamber of Commerce can carry out this activity.

To become a real estate agent, you need proper preparation, professional requirements, and a specific qualifying path. In general, it is necessary to have a high school diploma, attend a dedicated training course, pass the Chamber of Commerce exam, and properly set up your professional status in accordance with the regulations governing real estate brokerage agents.

Relying on a real estate agency is worthwhile when you want to approach a sale or purchase with a clear strategy, proper property valuation, and professional management of the negotiation. The market doesn’t just reward those who sell, but those who sell well—at the right price and with the right positioning.

Because a real estate transaction isn’t just about listings and viewings—it involves analysis, marketing, negotiation, and protection. The commission pays for work that, when done well, can have a real impact on the financial outcome and the overall peace of mind of the entire process.

You can choose to proceed on your own, but the apparent savings don’t always turn out to be the best solution. A qualified real estate agency can reduce mistakes, delays, and unfavorable negotiation margins, turning a cost into an investment in the successful outcome of the transaction.

In many cases, yes especially when the property valuation is requested to understand how to position a property correctly on the market for sale or rental. In these situations, the valuation is part of the preliminary work the agency carries out in order to define the right strategy and assess the actual marketability of the property.

A different case is when a formal property appraisal is requested, particularly if it is highly detailed or needed for specific purposes. In that case, it may be considered a separate consultancy service, with a cost that varies depending on the complexity of the property, the documentation to be reviewed and the purpose of the valuation.

For us, a valuation is not just a figure given “by feel”: it is a crucial step, because the pricing strategy influences selling time, market interest and the quality of negotiations. That is why we prefer to provide accurate, well-reasoned valuations based on the real market.

Real estate agency commission is not fixed by law at the same rate for everyone; it is freely agreed between the parties. For this reason, it may vary depending on the type of property, its value, the target market, the complexity of the transaction and the level of service required.

Rather than asking only “how much does an agency cost?”, it is often more useful to ask what the agency actually does to sell well. Professional handling includes proper valuation, targeted marketing, selection of potential buyers, management of viewings, negotiation and assistance through to the closing of the deal.

Our approach is simple: full transparency from the start, no ambiguity regarding fees, and work focused on achieving the best possible result—not simply on “listing the property online”.

As a general rule, the agent’s right to commission arises when the deal is concluded. In the real estate sector, this usually happens when a binding agreement is reached between the parties—for example, upon acceptance of an offer or, depending on the structure of the transaction, upon signing the preliminary agreement.

For this reason, it is very important to read the agency agreement and all signed documents carefully, so that it is clear when the commission becomes due and which stage of the negotiation is legally relevant.

In our view, transparency on this point is essential: the client should know from the outset not only how much is being paid, but also for what result.